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London, UK

Sipsmith London

Planning

Retail design

Sipsmith London commissioned us to come up with a training bar area at their West London distillery that reflects the Sipsmith passion for ‘things well made’. Our brief was clear – to express the craft, character and uncompromising quality of their gin. The design vision was built on the Sipsmith experience – the depth of thought, passion and creativity that goes into every drop of gin they make. We needed to impress and inspire professional mixologists and trade buyers as well as to surprise and delight visiting gin lovers who regularly tour the distillery.

Sipsmith London are not just celebrating the completion of the new tasting bar – they were recently accredited CoolBrand status for 2016/17 on top of being voted as a Top 10 Trending Brand by The World’s 50 Best Bars every year since 2013.

“We are really thrilled with the end result. Lloyd and his team have successfully captured the essence of Sipsmith and created the perfect sipping space! The feedback from visitors has been amazing.”

Fairfax Hall, Co-Founder, Sipsmith

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