UK

Berry's Jewellers

Brand review

Planning

Retail design

With a heritage dating back to 1897, award-winning Berry’s is one of the most distinguished retail jewellers in the North of England. Now in its fourth generation with 10 stores, Innovare Design were asked to help with a brand review and a major store development project of their flagship store in Leeds.

 

Our challenge was to transform the existing site, doubling its size by unifying the exterior and interior architecture of two distinctly different buildings. The result is a destination boutique reflecting the heritage and values of Berry’s brand and a luxurious space that reflects the quality of the products they stock.

 

Jewellery and watches are beautifully curated and customers can now enjoy private appointment areas, VIP Rooms, an Event space and the chance to see Berry’s skilled craftsmanship come to life in the store’s workshop.

 

“We are really pleased with the store. It has ticked the boxes and we have achieved what we wanted to achieve.” Simon Walton, MD, Berry’s Jewellers

 

Winner of Best New Store/Store Refurbishment of the Year, Professional Jeweller Awards 2019

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Telephone: +44 (0)208 859 5910

Email: youandme@innovare-design.com

Unit 10 Hopyard Studios, 3 Lovibond Lane, London SE10 9FY, UK

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